The 10-Minute Quiz

Do You Have a Marketing To-Do List, or Strategic Insight?
A companion to the article “Your Marketing Needs List Is Not a Marketing Plan.”

Most mid-market marketing budgets fund tactics like websites, content, email, LinkedIn, and events before the strategic foundation is in place. Tactics without strategy is just expensive guessing.

This test takes ten minutes. Ten questions, three possible scores each. The total tells you whether your tactical investments are sitting on a strategic foundation or sitting on a guess.